{"product_id":"rump-from-47-kg-grass-fed-and-finished-beef-mb4-southern-ranges","title":"Rump from $47\/kg - Grass-fed and finished Beef MB4+- Southern Ranges","description":"\u003ch2 data-end=\"19\" data-start=\"0\" data-section-id=\"1p927wt\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-end=\"578\" data-start=\"21\"\u003eOur Southern Ranges Rump is a premium beef option for customers who want the natural flavour of grass fed beef with a higher marbling profile than standard pasture raised cattle. Sourced from the Southern Ranges SR4 program, this rump offers a strong balance of tenderness, beef flavour, and versatility, making it a great choice for roasting, slicing into steaks, grilling, or everyday premium home cooking. Southern Ranges describes this range as 100% grass fed and grass finished, with SR4 graded to Marble Score 4+. \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"599\" data-start=\"580\" data-section-id=\"1fhmtq9\"\u003eBrand and Origin\u003c\/h2\u003e\n\u003cp data-end=\"970\" data-start=\"601\"\u003eSouthern Ranges is a premium Australian beef program developed from carefully selected cattle raised on pasture in Victoria and southern New South Wales. Trade material for the brand states the SR4 range is selected from genetically superior Angus and Hereford cattle, with a focus on consistency, traceability, and eating quality. \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"996\" data-start=\"972\" data-section-id=\"bdf2vz\"\u003eFeeding and Finishing\u003c\/h2\u003e\n\u003cp data-end=\"1400\" data-start=\"998\"\u003eThis product is grass fed and grass finished, meaning the cattle are raised entirely on pasture without grain finishing. Southern Ranges also states the range has no added hormones, no added antibiotics, and is 100% traceable. That combination makes it a strong option for customers looking for a more natural beef product without giving up tenderness or marbling. \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"1418\" data-start=\"1402\" data-section-id=\"1dfblpv\"\u003eAbout the Cut\u003c\/h2\u003e\n\u003cp data-end=\"1898\" data-start=\"1420\"\u003eRump is a versatile beef cut known for its rich flavour, balanced texture, and strong value compared with some of the more expensive loin cuts. In the Southern Ranges SR4 program, the added marbling helps lift tenderness and juiciness above what many customers expect from a traditional grass-fed rump. \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"1924\" data-start=\"1900\" data-section-id=\"1wwfkhx\"\u003eBox Sizes and Pricing\u003c\/h2\u003e\n\u003cp data-end=\"2330\" data-start=\"1926\"\u003eAt Carnivore Society, this product starts from $47\/kg and is available in a full box, half box, or single piece depending on what suits your order. Full box weight is 20kg, half box weight is 10kg, and a single piece averages around 5kg. Half boxes are $5\/kg extra, while single pieces are $10\/kg extra. All meat is cryovacced for freshness and packed into insulated chilltainers for cold chain delivery.\u003c\/p\u003e\n\u003ch2 data-end=\"2355\" data-start=\"2332\" data-section-id=\"1y9jvbb\"\u003eWhy Customers Buy It\u003c\/h2\u003e\n\u003cp data-end=\"2652\" data-start=\"2357\"\u003eThis is a great option for customers who want a premium everyday beef cut that still feels practical and versatile. It suits families, steak lovers, meal prep, roasting, slicing, and customers who want a more natural grass fed product with stronger marbling and eating quality than a basic rump.\u003c\/p\u003e\n\u003ch2 data-end=\"2681\" data-start=\"2654\" data-section-id=\"1xxktq\"\u003eImportant Ordering Notes\u003c\/h2\u003e\n\u003cp data-end=\"3067\" data-start=\"2683\"\u003eAs with our other Carnivore Society products, final packed weight may vary slightly depending on the individual piece size and how the product is packed. For preorder items, final weight and final price are confirmed during packing. This product is ideal for customers who want premium grass fed beef with reliable consistency, clean provenance, and the added appeal of MB4+ marbling.\u003cbr\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"2681\" data-start=\"2654\" data-section-id=\"1xxktq\"\u003eHalal\u003c\/h2\u003e\n\u003cp\u003eThis product is halal certified.\u003c\/p\u003e","brand":"Southern Ranges","offers":[{"title":"5.00 KG (Single piece $10\/kg) $57\/kg","offer_id":45069586890806,"sku":null,"price":285.0,"currency_code":"AUD","in_stock":true},{"title":"10.00 KG (Half box $5\/kg more) - $52\/kg","offer_id":45069586923574,"sku":null,"price":520.0,"currency_code":"AUD","in_stock":true},{"title":"20.00 KG (Full box) - $47\/kg","offer_id":45069586956342,"sku":null,"price":940.0,"currency_code":"AUD","in_stock":true},{"title":"40.00 KG (Double box $5\/kg less) - $42\/kg","offer_id":45069586989110,"sku":null,"price":1680.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0654\/7859\/0518\/files\/20260320_145144.jpg?v=1773981725","url":"https:\/\/www.carnivoresociety.com.au\/products\/rump-from-47-kg-grass-fed-and-finished-beef-mb4-southern-ranges","provider":"Carnivore Society","version":"1.0","type":"link"}